Jul 24 2012
Advertising Age Names Global One of the Largest and Fastest Growing Hispanic Agencies in the U.S.
Global Advertising Strategies was recognized as one of the leading Hispanic advertising agencies in the United States according to the 2012 Hispanic Fact Pack, an annual guide to Hispanic marketing and media published by Advertising Age. Out of 50 agencies listed, Global was among the top 20 (#17), with the highest overall growth of over 200%.
Hispanic media spending in general posted higher growth numbers than general market media, and 29 out of the top 50 Hispanic agencies saw an increase in revenue in 2011. Global’s Hispanic marketing capability has shown tremendous growth as well, especially in its health care marketing category. Most recently, the agency’s thought leadership and creativity was honored by the DTC National Awards for two Best in Class Multicultural Campaigns.
For more information on the 2012 Hispanic Fact Pack, please visit adage.com.